1) Change is not free. Supporting only black restaurants keeps our money in our communities. Money we can
ultimately leverage to create the changes we all want to see.
2) It uses our money (money we are already spending anyway) to create powerful billionaire allies. These
companies will do what is necessary to get our dollars back. And if that means helping us to meet our
objectives, that’s what they’ll do.
There are a few important notes to make concerning this plan:
• This is not a boycott. We are not punishing white businesses. We are simply consumers who are
making a choice to exclusively support black restaurants in the strategic interest of justice and reform.
• Please note that we are exclusively supporting BLACK owned restaurants; not MINORITY owned. The
terms “black” and “minority” are not interchangeable. So, to my Chinese, Korean, Arabic, & Indian
restaurant owners: We have nothing against you personally. But if we don’t do this now, there will be
none of us left to buy your products anyway.
• If a franchised location is owned by a black person, eat at that location exclusively. We will not harm
our own people.
• There are websites like, eatblackowned.com that you can use to find black-owned restaurants in your
area. But I am confident that once everyone learns of our initiative, they’ll let you know how to find
them.
• We will not support non-equitable services. We will support black restaurants that offer the quality
and service we deserve. And if we have a negative experience, we will not generalize and say, “See,
this is why I don’t support black businesses”. We will simply express our concerns to the management,
and if we so choose, we just won’t go back to that particular restaurant. Just as we would behave with
a restaurant that isn’t black-owned.
• This is not a one-day event. Did you know that the famous Montgomery Bus Boycott lasted over a
year? 381 days to be exact. It takes time and consistency to have impact, just as it took time and
consistency to implement the racist constructs we are fighting. We will continue with our strategy until
our demands are met. At times this will not be easy. You will be tempted to stray. But please accept
that there can be no change without sacrifice.

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